DEARBORN, Mich. ChannelNet has entered a strategic partnership with NXTsoft to simplify the process for financial institutions to achieve real-time core data integration with ChannelNet’s OneClick Financial Digital Customer Engagement Platform.
ChannelNet’s OneClick Financial, a patented digital engagement platform, will now be able to integrate with NXTsoft’s Omniconnect to banks and credit unions core platforms’ APIs for real-time data to drive more personal, relevant, and customized digital experiences as well as grow cross sell, loyalty, and increased share of wallet.
OneClick Financial is a data-driven, digital engagement platform designed to generate a one-to-one dialogue between financial institutions and their customers and members. OneClick Financial begins collecting behavioral data as customers or members create their Personal Web Pages (PWPs).
The OneClick Financial PWPs cross-sell relevant products and services integrate with social media, display video, provide educational content, establish meetings with banks or credit unions’ specialists either online or in person, gather feedback and generate high-quality leads that drive a measurable ROI. This powerful platform enables financial institutions to deliver a targeted personal experience that encourages relationship growth while creating consistent, positive interactions.
ChannelNet partnered with NXTsoft because of the growing need by financial institutions and their customers and members for more relevant experiences while enhancing personal experiences are central to nurturing cross-sell opportunities in a digital-centric world.
Paula Tompkins, CEO of ChannelNet, says, “OneClick Financial is the most robust, most effective digital platform for producing deeper engagement with financial institutions and their accountholders. Our platform works seamlessly with NXTsoft to help financial institutions increase loyalty and improve customer satisfaction. We are thrilled to become a NXTsoft strategic partner.”
NXTsoft has been in the API marketspace for over 25 years and has over 1,000 financial institutions currently using its secure API solution to transmit real-time directly to third party applications. NXTsoft’s API connectivity expertise is demonstrated through the established connections it has developed between fintech companies and financial institutions that are featured in the NXTsoft API marketplace, found at marketplace.nxtsoft.com.
“NXTsoft is pleased that our OmniConnect API solution will empower ChannelNet to provide their bank and credit union customers with access to data from any core platform in real time and will enable them to get their clients to market faster,” said David Brasfield, CEO of NXTsoft.
ChannelNet is a leader and pioneer in delivering customer engagement and retention via web-based and mobile solutions that work across sales and service channels. Using software-as-a-service (SaaS), its patented member engagement platform connects banks and credit unions with their customers and members to engage, inform and learn about financial products and services. The privately held company, founded more than 35 years ago, is based in Dearborn, Michigan.
NXTsoft has been a part of the Fintech and security industries for over 25 years. NXTsoft’s solutions help businesses secure, connect and optimize their data to maximize revenue opportunities, enhance profitability, and mitigate cybersecurity risk. Many financial institutions, enterprise and government entities struggle to manage data loads, networks, and data security. NXTsoft’s solutions address those needs in the key areas of data connectivity, data security and data optimization.
More information is available on https://www.nxtsoft.com/.
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